Category Archives: Promotional Opportunity

7 Tips to Reach Your Target Audience

Having a booth at Foodservice is half the battle.  Getting the right people to your booth on-site is the real value in exhibiting. If you haven’t already started taking action to reach your target audience, now is the time! Here are 7 tips to help you boost your promotional efforts and drive buyers to your […]
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Access the Foodservice Attendee List

Use the attendee list to identify prospective customers for social media outreach and to identify those you’d like to meet with at the show so you can get on their calendars now. Tip: Remember to take other exhibitors and/or business types that are not your target audience out of your mailing list. Once you pull the list into […]
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Meet with Buyers at Foodservice Conference

Are you looking for some guaranteed airtime with buyers at Foodservice?  Want to schedule a few meetings before you ever get to the event? Sign up for the Foodservice Buyer Roundtables taking place on Saturday, July 28th from 2:30 pm to 5:30 pm. During the Buyer Roundtables, we guarantee that you meet with at least […]
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8 ways to get the most from your directory listing

The deadline to submit a company description and product categories for your Foodservice Conference Printed Directory Listing is June 8. You have just a few seconds to capture the attention of prospective customers — make your directory listing “count” in 500 characters or less. Prepare– Before writing a word, meet with your expo team to brainstorm one or two […]
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Congratulations 2017 Best of Show Winners!

Thank you for exhibiting in the Foodservice Produce Expo this year. We would like to congratulate the winners of this year’s Best of Show contest, sponsored by Sunkist. Booths were judged by a group of industry experts and peers. Congratulations! Driscoll’s – Best of Show Owyhee Produce – 2ndPlace, Best of Show Babe Farms – Best Product […]
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What to Know Before You Go To Foodservice

The 2017 PMA Foodservice Produce Expo begins set-up in Monterey this week! Listed below are several items to keep in mind as you are preparing your booth. All booths must be set up in compliance with the Booth Display Guidelines between 7:00 a.m. and 5:00 p.m. on Saturday, July 29. If you are not able to set-up […]
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Access the Foodservice Attendee List

Use the attendee list to identify prospective customers for social media outreach and to identify those you’d like to meet with at the show so you can get on their calendars now. Tip: Remember to take other exhibitors and/or business types that are not your target audience out of your mailing list. Once you pull the list into […]
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Don’t forget to reach out to press and media!

Media from across the supply chain will be in attendance at Foodservice conference. To get the most recent list media attending Foodservice, email Cassidy Taylor at ctaylor@pma.com.   Here are some ways you can leverage the media list to boost your promotional efforts and drive buyers to your booth: Upload up to 5 press releases to […]
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Connect face-to-face with operators and distributors

Upgrade your booth with guaranteed one-on-one meetings, set up by PMA, with Foodservice Operators & Distributors! Increase your visibility: Take this opportunity to meet with operators/distributors specifically seeking your product, before they even hit the Expo floor. PMA will set-up face-to-face meetings with at least 6 different buyer companies, for 10 minutes each, opening the door […]
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Directory Deadline – This Week – June 9

You have until this Friday, June 9, 2017 at 5 p.m. EDT to update your listing for the printed edition of the Foodservice directory, distributed to more than 1,800 attendees on-site in Monterey. Be sure to update your products and company profile. Updates made after June 9 will be shown in the online directory only. Check out these 8 ways […]
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